WHAT WE THINK
At Strategic Toolbox we've been applying marketing research and creative problem solving techniques to client challenges for years. Combining this experience with my academic research for my M.S. in Creativity and Change Leadership, I know a lot about insight!
In many ways, the skills to be more insightful involving business challenges are a lot like the skills needed to solve this hidden picture puzzle.
- Be clear on your goal
- Challenge your assumptions
- Ignore the parts that aren't necessary
- Change your frame of reference
- Look from multiple directions
- Pause, then take a fresh look
- Push yourself to find more
I'm committed to helping marketing teams, research professionals and corporate decision-makers become more insightful problem solvers.
I'd be delighted to talk with you about coaching, speaking engagements or workshops.